更多服务

特色服务

找学习资源

查报考信息

看备考资讯

备考工具箱

报考指南

报考条件

就业前景

报考流程

考试日历

资料中心

注册流程

准考证

免费题库

全部

ACCA P3知识点：International Strategies

来源：高顿网校 2015-10-10

　　高顿网校小编整理了ACCA P3知识点：International Strategies，供学员们参考。

　　1. Global-Local Dilemma

　　As international diversity grows, organisations have to tackle the global-local dilemma because it influences their market selection and choice of entry.

　　2. Management Orientation

　　Howard Perlmutter identified three orientations in the management of international business:

　　2.1. Ethnocentric (home country orientation)

　　This management style is characterised by a bias in favour of the home country's way of doing things and a tendency to place managers from the home country in positions of authority to run the overseas operation. Ethnocentric companies tend to market the same products with the same marketing mix in overseas countries as at home. As a consequence, market opportunities may not be fully exploited and customers might not like it.

　　2.2. Polycentric (total adaptation to local environments)

　　In this case the home country favours the practices and values of the host country in running its operation and adopts the product and marketing mix to each local environment. Polycentric companies believe that each country is unique. Thus the various subsidiaries of multinationals are free to come up with their own objectives and plans. As a consequence, economies of scale might be lost.

　　2.3. Geocentric (synthesis of the two previous approaches)

　　This orientation takes the view that there is an emerging world culture that transcends nationalities by blending. In such a firm neither the home nor host country dominates but the firm seeks to exploit the best of both. Geocentric companies try to create a global strategy that is fully responsive to local differences: "Think globally, act locally." A strong globally recognised brand is necessary for successful international activities.

　　3. Organisation Type

　　Christopher Bartlett and Sumantra Ghoshal argue that companies base their choice of international strategy on:

　　the strength or weakness of pressure to globalize; and

　　the need for local adaptation.

　　They identified four designs for global business based on an organisation's response to these factors:

　　3.1. An international organisation has some dealings with customers, suppliers or trade partners outside its country of domicile (where it "lives"). These companies operate in industries that require little local differentiation and are not under pressure for globalisation. They will be structured with an international or export division.

　　3.2. A global organisation takes a global perspective on customers, technology, sourcing, strategic alliances, competition and location of production. These companies are likely to be structured around product divisions with a global scope.

　　3.3. A multinational organisation:

　　operates internationally;

　　has local operations and management structures in more than one country; and operates as if it has "no domicile".

　　These companies drive a polycentric orientation with largely independent local operations.

　　3.4. A Transnational organisations tries to respond to the global scale of its operations but local conditions require a differentiated approach. (See Session 9 for further discussion.) Some headquarter functions (e.g. research and development) will be diffused across the organisation; other regional or national units will work independently and share their competences with others. The strategic apex needs to promote a corporate culture that focuses on shared values and co-operation.

　　高顿网校温馨提醒

　　各位考生，2015年ACCA备考已经开始，为了方便各位学员能更加系统地掌握考试大纲的重点知识，帮助大家充分备考，体验实战，高顿网校开通了全免费的ACCA题库（包括精题真题和全真模考系统），题库里附有详细的答案解析，学员可以通过多种题型加强练习。戳这里进入ACCA免费题库>>>

ACCA网络课程	课程专业名称	讲师	试听
85%的人正在学习该课程	ACCA 全维度网课体验课程实景课堂与独立录制覆盖所有知识点，根据学习计划推进学习进度	高顿名师
70%的人正在学习该课程	ACCA网课全科卡（8.2折）为零基础刚开始学习ACCA的学员特别定制	高顿名师

　　ACCA考试免费题库【手机题库下载】| 在线直播

　　ACCA高清网课免费体验 ACCA名师精品班免费试听

　　精彩推荐：

ACCA到底是什么意思？

ACCA特许公认会计师职业发展与分析

2015年9月ACCA考试常见问题解析

2015年9月ACCA备考辅导专题　　2014年ACCA考试真题和答案汇总

版权声明：本条内容自发布之日起，有效期为一个月。凡本网站注明“来源高顿教育”或“来源高顿网校”或“来源高顿”的所有作品，均为本网站合法拥有版权的作品，未经本网站授权，任何媒体、网站、个人不得转载、链接、转帖或以其他方式使用。经本网站合法授权的，应在授权范围内使用，且使用时必须注明“来源高顿教育”或“来源高顿网校”或“来源高顿”，并不得对作品中出现的“高顿”字样进行删减、替换等。违反上述声明者，本网站将依法追究其法律责任。本网站的部分资料转载自互联网，均尽力标明作者和出处。本网站转载的目的在于传递更多信息，并不意味着赞同其观点或证实其描述，本网站不对其真实性负责。如您认为本网站刊载作品涉及版权等问题，请与本网站联系(邮箱fawu@gaodun.com，电话：021-31587497)，本网站核实确认后会尽快予以处理。

展开全文咨询在线

点一下领资料

【整理版】ACCA各科目历年真题

真题高频考点，刷题全靠这份资料

下载合集

acca全科学习思维导图

梳理核心考点，一图看懂全部章节

下载合集

2023年acca考纲解析

覆盖科目重难点,备考按照计划走

acca备考热门问题解答

acca考试怎么搭配科目？: 建议优先选择相关联的科目进行搭配报考，这样可以提高备考效率，减轻备考压力，1、F1-F4：为随时机考科目，难度较低，这里可以自行随意选择考试顺序。2、F5-F9：如果你的工作的和财务会计或者审计有关、或者你比较擅长财务和审计的话，推荐先考F7和F8。你可以选择一起考ACCA考试科目F7和F8或者先考F7（8）再考F8（7），这就要取决你一次想考几门。3、P阶段：选修科目中，建议企业首选AFM！第二部分科目进行选择，如果AA和SBR掌握学生更好，可以通过选择AAA，如果SBL掌握的好，可以自己选择APM。